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Like to be a Brand Ambassador – Powerstar


After these riveting performances, the performing artists and the European Telugu associations were presented with mementos by Pawan Kalyan, Chief guest of the occasion. Speaking on this occasion, he expressed that he would like to be a brand ambassador of Telugu art and culture and take this to the wider reach of the world.  He then explained that arts are a part of the culture and why all should contribute, embrace and encourage them. He stressed on the need for encouraging the artists is indirectly saving these traditional art forms and taking it to the next generation and all the NRI’s should make it as a habit. This was followed by Folk performance by Vaddepalli Srinivas, who was representing the folk culture of Telangana State, entertained the crowd after chief guest’s message. Speaking on this occasion, Mr Vaddepalli mentioned that performing folk arts are of three types, folk music, folk dance and folk drama; where in music and lyric are the main content. Very few of them like Naagini dance, Tiger dance etc., are devoid of lyrics. There are nearly 200 such folk art forms noticed in Andhra Pradesh and Telangana. The main purpose of these art forms is entertainment.

Satya Prasad Killi, Chairman UKTA got a standing ovation from the audience when Prasad Mantrala declared that UKTA would do everything possible to strengthen UKTA and take the service motto to the wider Telugu community under Shri Killi’s guidance and mentorship. Other notable attendees including UKTA Trustees, Media personnel, sponsors from different parts of the UK and Europe graced the occasion.

The overall program was very well organised and managed by Mr. Prasad Mantrala with support from Uday Areti, Krishna Yalamanchili (responsible for Logistics, team co-ordination Food and drinks, proactive help in managing unplanned activities) , Narendra Munnaluri and Raj Kurba (responsible for Theatre Management & Co-ordination, Setting up banners, event collateral, sponsor banners, Artistes transportation, food, dress rehearsals, sound and lighting, Catering arrangements, Stall holders setting up, Screen scrolls with sponsors’ ads, co-ordination with camera man and videographer), Amar Reddy, Balram Vishnubhotla, Uday Areti and Aditya  Alladi (responsible for Tickets and Counter sales, Hall administration, seating arrangement and Raffle Tickets), Smt. Purnima Reddy, Smt. Padma Killy and Smt. Geeta Morla (responsible for Back stage Co-ordination, Listing performances & running order, Co-ordination with host, artistes and performers, Stage Management – Microphones, headphones etc)

Awesome authentic South Indian food representing all telugu regions representing Telangana, Andhra and Rayalaseema was catered by Gully and all the attendees had a wonderful time and praised the farewell for the Artists.  Several veteran community leaders who participated in the event have stated that it was a truly historic moment to see such a great number of torch bearers on a single platform. The leaders from other Telugu organizations come forward in support of the UKTA’s Cultural show down “Jayate” art forms

Finally, Prasad Mantrala, Business Chair-person extended a vote of thanks on behalf of the UKTA Team. He thanked all the volunteers who have helped plan the kickoff and specially thanked the host of the event Smt. Kalyani gedela, teams responsible for managing the invitations, technical arrangements, stage setting and lighting, musicians, catering, press and media. Due thanks were also conveyed to the leaders from other prominent Telugu Associations in and across UK/Europe. He also stated that the entire team has worked hard under the mentorship of UKTA Chairman, Shri. Sayta Prasad Killi, who had tirelessly coordinated with Telangana and Andhra Governments in identification of artists and Government of India for supporting the cultural cause, to make “Jayate Kuchipudi and Jayate Bathukamma” a grand success. He also provided insight on how UKTA was formed 6 years ago and how the organization has carried out numerous activities including but not limited to the areas of social, wellbeing, awareness, sports, sponsorship and education. The UKTA committee present conference team briefed the audience on the roadmap for the coming years and explained about the activities for the future.

The UKTA Annual day celebrations in traditional style saluting the art forms has become the town and the entire Telugu community is looking forward to participate in further UKTA events.


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